{"componentChunkName":"component---src-templates-post-js","path":"/news/best-practices-in-search-engine-optimization/","result":{"pageContext":{"wordpress_id":59,"link":"https://apiold.meritmile.com/post/best-practices-in-search-engine-optimization/","title":"Best Practices In Search Engine Optimization","slug":"best-practices-in-search-engine-optimization","status":"publish","format":"standard","date":"Tue Oct 29th 2013","modified":"Tue Nov 3rd 2020","excerpt":"The growing importance of Search Engine Optimization is on full speed for companies in virtually every industry. SEO is a strategic way to drive traffic to your website via the web, such as Google&rsquo;s search engine.","author":{"name":"John Sternal"},"yoast":{"title":"Best Practices In Search Engine Optimization","metadesc":"The growing importance of Search Engine Optimization is on full speed for companies in virtually every industry.","focuskw":"","linkdex":"","metakeywords":"","canonical":"","redirect":"","meta_robots_adv":"","meta_robots_nofollow":"","meta_robots_noindex":"","opengraph_title":"Best Practices In Search Engine Optimization","opengraph_description":"The growing importance of Search Engine Optimization is on full speed for companies in virtually every industry.","opengraph_image":{"source_url":"https://apiold.meritmile.com/wp-content/uploads/2020/11/merit-mile-l.png"},"twitter_title":"Best Practices In Search Engine Optimization","twitter_description":"The growing importance of Search Engine Optimization is on full speed for companies in virtually every industry.","twitter_image":{"source_url":"https://apiold.meritmile.com/wp-content/uploads/2020/11/merit-mile-l.png"}},"content":"<p>The growing importance of Search Engine Optimization is on full speed for companies in virtually every industry. SEO is a strategic way to drive traffic to your website via the web, such as Google&rsquo;s search engine. Constructing with SEO best practices in mind, you can help your company achieve better recognition, and elevate your position in organic (non-paid) search results. As long as you stay in the realm of SEO best practices, you will see positive results. Some of these best practices are comprised of the following: Analyze your customers/write for them. The more relevant the information posted on your blog, media page, etc. on your site, the more likely you&rsquo;ll be set you up for success. Your links and URL&rsquo;s need to feed off one another. Links are very useful; use them, but use them in the correct way. Use the right keywords or phrases and limit the number of links. Add keywords to your URL&rsquo;s title in hopes to catch the attention of the viewer, instead of using a handful of numbers and symbols. Make Use of Pictures. People love pictures and adding the right ones will create a better experience for the viewer.</p>\r\n\r\n<p>Photos make the page appealing and adding &ldquo;alt&rdquo; tags will make them search friendly. Photos with tags will direct them to your site. Some of the most effective SEO tools come from Raven Tools. Raven&rsquo;s SEO software is one of the most impactful on the market, and its checklist analyzes many of the best practices that should be sought out:</p>\r\n<ul>\r\n<li>1. Identify targets (who&rsquo;s above you?)</li>\r\n<li>2. Search competitor&rsquo;s strategy and see how they successfully implement it.</li>\r\n<li>3. Find out what their strategy is and capitalize on it.</li>\r\n<li>4. Revisit your competitors every quarter.</li>\r\n</ul>\r\n<p>Social media and SEO can no longer work apart, yet they must now coexist. It&rsquo;s valuable to market your work through these channels. The more links built to redirect back to your site; the more search engines will become aware of them. Contact a Merit Mile strategist today to discuss your SOE strategy concerns for your company and keep your business momentum going.</p>"}},"staticQueryHashes":["63159454"]}